Cranmore Park Blog
Cranmore Park Blog
Sending employees to a conference
This might not be the ideal solution; however it is much better than not sending anyone at all. Your company will still gain valuable contacts and business expertise, both of which will be incredibly useful. Unfortunately, it does mean a bit more work for you.
If you want to get the most out of the conference you are sending people to, you will need to set up meetings before and afterwards, and perform a solid amount of supplementary work. This can be difficult, but the rewards if you do it well are more than worth it as it can give your business a real boost!
Trade show tips: Getting people to return to your booth
The objective of everyone exhibiting at a trade show should be the same: to attract people to your stall in order to advertise your product or service, and hopefully make a few sales. However, everyone is going to be doing this. For attendees, it can be really easy to forget who you have talked to; and more importantly, what their business was.
Getting people to visit your stall is important, but not nearly as much as making sure they remember you. Not everyone is going to be making purchases on the day, so you need to make sure your contacts know exactly what your product or service is and why they should opt for you as a seller.
Multiple display options can attract new customers
Your company might have a world-class promotional video, which you use to inform people of your business offering at trade shows.
But this isn't a great lot of use if the people visiting your stand can't see the screen, or don't want to watch the clip you have filmed.
How to choose sessions at a conference
The key is to pick your sessions carefully. You can't just go to whatever you feel like, choosing sessions at random, unless you want to have a fruitless conference. Instead, you should carefully select the seminars you want to attend based on how much you will get out of them.
Sometimes, this might involve doing a bit of research. For example, look up the people taking each session. They might just be people who know a bit about the topic they're talking about, or they might be published authors and experts in the field. Often this information will be included in the agenda.
Choosing the right meeting room for business negotiations
Your organisation has organised a meeting, one that involves potential clients, partners or suppliers. The purpose of the get together is to flesh out the terms for a new business arrangement - one that can benefit your organisation. Eager to agree a deal and get the other party to sign on the dotted line, you want to make the best possible impression with them.
This is one of the main reasons you've decided to book a specialist meeting room in which to conduct negotiations. Bringing the other party into your office might not be the best course of action, particularly if you're pressed for space or there is a lot of activity at your business premises. You don't want to give the wrong impression, and put any negative thoughts in the other party's mind.
Always measure the results from training
It costs money for businesses to run training sessions for their employees.
As well as the cost of hiring facilities, paying for specialist instructors and provisioning the required training materials, there are also the lost man-hours to contend with. If employees are in training rather than getting on with their jobs, this can have an impact on productivity in the short term.
How to choose a venue for a conference
Planning a conference is not usually an easy task. There are a lot of things you will have to consider, which can be intimidating if it is the first time you've organised such an event. When it comes to choosing a venue, there are a number of things you should be thinking about, many of which are easy to miss.
Here are some of the things you need to make sure you take into consideration when it comes to choosing a venue for a conference:
Govt to help employers identify high-value skills
Employers are to be provided with assistance in recruiting prospective staff with the highest value skills, in an effort to ensure companies are taking on the most suitable candidates from the outset.
The government has revealed that the Department for Business, Innovation and Skills (BIS) is set to alter the way that the outcomes of education and skills for adult learners are measured, in a bid to enable employers and training providers alike to focus more closely on giving students the skills they need in order to land new jobs and progress.
What to bear in mind when delivering training
Delivering training can be nerve-wracking sometimes. You have to get up in front of a group of your peers and attempt to teach them something that many will think they know already. Keeping them engaged while making sure you are imparting all the information they need to know can be a struggle.
If you are taking a session for the first time, here are a few of the things you will need to bear in mind to make sure it goes off without a hitch:
Securing a sponsor for your trade show
Organising a trade show costs money, and sometimes significant amounts of it, depending on the size and scale of the event.
As an organiser, you may well make the original investment back with relative ease - and turn over a profit - but it's important to ensure costs are covered as soon as possible.
Making your conference interactive
To fix this, it is a good idea to make your conference more interactive. Having your attendees participate in a number of activities will not only more enjoyable, it will also make them feel like they have got more out of the experience. Here are a few different ways you can spice up your next conference with a bit of interactivity:
5 foolproof ways to attract people to your exhibition stand
With so many different stalls vying for the undivided attention of delegates, making your exhibition space stand out from the rest can be difficult. There many things you can do to give yourself the edge over nearby competitors, some of them more simple than others.
The main principle is putting the effort in. If you build it properly, they shall come. Here are a few tips that will hopefully make your stand the one that people are drawn to first.
Flexible approach needed to engage with consumers
If you're advertising at a trade show or exhibition, you may come across many different types of customer - or potential customer - over the course of the day.
What works for one individual may not for another, meaning your organisation needs to adopt a flexible approach to consumer engagement.
Lack of career prospects driving workers to self-employment?
Every business owner knows that keeping your employees happy with their careers is key to ensuring you have the best people working for you at all times. If you have an unmotivated workforce full of people who are convinced they are stuck in a dead-end job, you will soon end up losing them.
This is rarely a good thing. A high staff turnover looks bad for your company, discouraging the most talented people from applying for a job there. When you employ somebody with the potential to have a huge positive effect on your firm, you want to ensure they stick around rather than jetting off to another business.
Conference tips: Make the most of meetings
It might seem counterintuitive, but often the worst thing you can do at a conference is stick rigidly to the timetable. You might think the best thing you can do is attend every single session to make sure you don't miss any of the planned talks. However, by doing this you might be missing out on something even more useful.
Sometimes, the best part of a conference is the impromptu meetings and social gatherings that happen between attendees. If you meet someone who would potentially be an incredibly valuable contact for you, should you cut your conversation short so you can make the next session? Most would say no.
10 essential things to look for in a meeting room
If you're staging a meeting or training session away from your normal business premises, there's no point hiring a second or third-rate facility. If you're paying for the use of a meeting room, then it needs to be fit for purpose. As well as being equipped with all the necessary furnishings and fittings, it needs to give off a strong, professional vibe. If the meeting room doesn't achieve this, you may as well save your money and use the staff canteen instead.
So what exactly makes a great meeting room? Here are ten must-haves for a facility you'll be happy to use time and time again: